A cover that works on phones too.
The cover is the first big thing people see on your page. The catch is that Facebook shows it differently on phones and on computers, so we design it for both from the start.
What you get
The deliverables, in short. What exactly is included goes in the quote.
- 01
At the right size
We work at 851×315, the size Facebook loads well, and export it at double size so it stays sharp on good screens.
- 02
A safe zone for phones
On phones, Facebook crops the sides. Text and logo sit in the middle, where every screen shows them, and the edges get background only.
- 03
Room for the profile picture
We allow for the corner where the profile picture overlaps the cover, so it hides nothing important.
- 04
One message
What you do, in a line, or what is coming: an opening, an event, a season. Everything else has its place on the page.
- 05
The event cover
For events you create on Facebook, a separate cover with the date and venue in plain view.
- 06
Seasonal versions
For the holidays, summer or a launch: versions on the same layout, which you swap whenever you like.
- 851×315 PNG/JPG, plus double size
- Phone and desktop preview
- Event cover
- Seasonal versions
- Matching profile picture
How we work
Four steps, from the first message to the final files.
- 1
Networks and goal
You tell us which networks you are on and what you want from them: messages, bookings, sales.
- 2
The visual system
We set the rules: colours, fonts, where the logo sits, what a post and a cover look like.
- 3
The pieces
We draw each piece at the exact sizes of each network. Rounds of changes are written in the quote.
- 4
The export
You get files ready to upload, by size, plus templates for what you post yourself.
Work we made
Only real projects, already on our site.
Questions
What clients ask us.
Why does my cover look cut off on phones?
Because on phones the left and right edges aren’t shown. We design it with everything that matters in the middle and check it on a phone and a computer before you upload it.
Should I put my phone number and hours on the cover?
A short line, yes. Your phone number, hours and address have their own fields on the page, where Facebook makes them tappable. On the cover they would just be a picture of text, hard to read on a phone.
Can I use the same cover on LinkedIn or YouTube?
The idea, yes. The file, no: each network has different proportions and different cropped areas. We make them from the same system, at each network’s size, as we did for Oaia Neagră, ALC Global Trade and PureElektric.
Do I also get editable files for posts?
For the posts you make yourself, we leave you templates you can fill in. What exactly you get is written in the quote.
Do you also do the posting?
Yes, through Optical Marketing: calendar, posts and replies, with a plain-language monthly report.
How much does it cost?
It depends on what it covers: how many pieces, how many versions, whether printing or production is included. Tell us what you need and we come back with a clear quote, after a short talk.
From the blog
Short guides on the topic, written in the studio.
Related
Goes well with
Optical Marketing
Let’s start.
Tell us in two lines what you need. We come back with a plan and a clear quote.