Company and team, in the same outfit.
On LinkedIn, people check who they are talking to: they visit the company page, but even more often the profile of whoever wrote to them. We make the company cover and the team banners from the same system, so they look like one company.
What you get
The deliverables, in short. What exactly is included goes in the quote.
- 01
The company page cover
1128×191, the wide band above your company page. Phones show less of the edges, so the message sits in the middle.
- 02
Banners for your people
1584×396, for each team member’s personal profile, with free space where the profile photo goes.
- 03
One layout for the whole team
Everyone gets their own banner, with their name or role, on the same base. Whichever profile you open, you see the same company.
- 04
The right message for B2B
What you do and for whom, said briefly and concretely. On LinkedIn, one clear line is worth more than a slogan.
- 05
Page logo and photo frame
The square page logo and the frame for your team’s profile photos, from the same set.
- Company page cover 1128×191
- Personal banner 1584×396
- Team layout
- Square page logo
- Phone and desktop preview
How we work
Four steps, from the first message to the final files.
- 1
Networks and goal
You tell us which networks you are on and what you want from them: messages, bookings, sales.
- 2
The visual system
We set the rules: colours, fonts, where the logo sits, what a post and a cover look like.
- 3
The pieces
We draw each piece at the exact sizes of each network. Rounds of changes are written in the quote.
- 4
The export
You get files ready to upload, by size, plus templates for what you post yourself.
Work we made
Only real projects, already on our site.
Questions
What clients ask us.
Are banners on personal profiles worth it?
Yes, especially in B2B. People often open the profile of whoever wrote to them, not the company page. A consistent banner shows at once that they work for the same company. We wrote more about the company page versus your own profile.
Can we change the banner for a trade fair or a launch?
Yes. On the same layout we make a version with the event, which you use while it runs and then switch back to the main one.
What have you done on LinkedIn so far?
For Greentech we made the LinkedIn banner in the same system as the company presentation and the business cards. You can see them on the project page.
Do I also get editable files for posts?
For the posts you make yourself, we leave you templates you can fill in. What exactly you get is written in the quote.
Do you also do the posting?
Yes, through Optical Marketing: calendar, posts and replies, with a plain-language monthly report.
How much does it cost?
It depends on what it covers: how many pieces, how many versions, whether printing or production is included. Tell us what you need and we come back with a clear quote, after a short talk.
From the blog
Short guides on the topic, written in the studio.
Related
Goes well with
Optical Marketing
Let’s start.
Tell us in two lines what you need. We come back with a plan and a clear quote.