Icons drawn in your style.
Icons from free sets look like everyone else’s and rarely match each other. We draw a set on one grid, with one stroke weight, so it feels drawn by the same hand as your logo.
What you get
The deliverables, in short. What exactly is included goes in the quote.
- 01
The set you actually need
We start from the real list: the services on your website, the buttons in your app, the allergens on your menu, the steps in a presentation.
- 02
One grid for all
Every icon has the same corners, the same weight and the same padding, so the set looks like one family.
- 03
Sharp at small sizes
We check them at 16, 24 and 32 pixels, where they are actually used, not only blown up on screen.
- 04
Versions for every background
Outline or filled, colour or monochrome, on dark and light.
- 05
Ready for your site or app
Clean, lightweight SVG with clear names, which a developer can use without tidying it first.
- Optimised SVG
- SVG sprite for the web
- PNG at 1x, 2x, 3x
- Vector PDF for print
- Sheet with the full set
How we work
Four steps, from the first message to the final files.
- 1
The talk
You tell us what you do, who you sell to and what you don’t want to look like. We also look at competitors.
- 2
The directions
We show you the logo directions on real applications: storefront, business card, profile.
- 3
Refinement
You pick a direction, we take it all the way. Rounds of changes are written in the quote.
- 4
The final pack
Vector logo in every version, colours, fonts and usage rules.
Work we made
Only real projects, already on our site.
Questions
What clients ask us.
How many icons are in a set?
As many as you need. We make the list together, based on where they appear, and write it in the quote. If you need more icons later, we draw them on the same grid.
Can’t I just use a free set?
You can, and sometimes it is the right call: just check the licence and whether the set has everything you need. A set drawn for you pays off when icons are in plain sight, on your website, in your app, on a menu or on signage.
Do they work in print too?
Yes. Being vectors, they go on menus, posters, stickers or signage, at any size.
Who owns the logo in the end?
You do. After full payment, the economic rights to the final deliverables pass to you through a written assignment, as set out in our Terms.
I already have a logo. Can you reuse it?
Yes. Often you don’t need a new one: we redraw it cleanly as a vector and build the rest of the identity around it, as we did for Oaia Neagră and Major Music.
How much does it cost?
It depends on what it covers: how many pieces, how many versions, whether printing or production is included. Tell us what you need and we come back with a clear quote, after a short talk.
From the blog
Short guides on the topic, written in the studio.
Related
Goes well with
Brand identities
Let’s start.
Tell us in two lines what you need. We come back with a plan and a clear quote.