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A store people buy from on a phone.

Most orders come from phones, from people who tapped a post or an ad. We build a store that is easy to buy from: find the product, add it to the basket, pay, done.

What you get

The deliverables, in short. What exactly is included goes in the quote.

  1. 01

    Shopify or WooCommerce

    We pick the platform based on how many products you have, who runs the store and what needs to connect to it.

  2. 02

    Clear categories and filters

    Shoppers reach a product in a few taps, with filters and search that actually help.

  3. 03

    Product pages that sell

    Good photos, a short description, sizes or variants, with delivery and returns stated plainly next to the button.

  4. 04

    Payment and delivery from day one

    Card payments and cash on delivery, couriers and invoicing, set up and tested before launch, not after the first order.

  5. 05

    Fast on mobile data

    Properly compressed images and no unnecessary plugins, so pages open quickly even on the bus.

  6. 06

    Admin training

    We show you how to add products, update stock and see orders, so you don’t depend on us for every change.

Formats
  • Store for phone, tablet and desktop
  • Category and product pages
  • Basket and checkout
  • Card and cash-on-delivery payments
  • Courier and invoicing connections
  • Admin training

How we work

Four steps, from the first message to the final files.

  1. 1

    What you sell and to whom

    You tell us what you do and what the visitor should do: call, book, buy.

  2. 2

    The structure

    We settle the pages and what sits on the first screen, designed for the phone first.

  3. 3

    Design and build

    We build it from scratch, fast and easy to find on Google. Rounds of changes are written in the quote.

  4. 4

    Launch

    We put it on your domain, with HTTPS, and stay close after launch.

Questions

What clients ask us.

Shopify or WooCommerce?

Shopify is simpler to maintain and runs on a subscription. WooCommerce sits on WordPress, can be hosted wherever you like and is more flexible. We tell you at the first talk which suits your products and whoever runs the store.

Can you move products over from my old store?

Most of the time, yes: products, photos and categories can be imported from a file or from the old platform. We check beforehand what moves over automatically and what has to be redone by hand.

I already have a business website. Can you turn it into a store?

It depends on what it is built on. Sometimes we add the store next to the site, sometimes it is cleaner to rebuild. We have an article on the questions that decide it.

Can I see something before I decide?

Yes. Tell us your business name and within 72 hours you get a link to a demo site, built from what we find about you publicly.

Who takes care of the domain and hosting?

We do, if you want: hosting on European servers, with SSL, e-mail on your domain and backups. Details are on the web services page.

How much does it cost?

It depends on what it covers: how many pieces, how many versions, whether printing or production is included. Tell us what you need and we come back with a clear quote, after a short talk.

Optical Web Design

Let’s start.

Tell us in two lines what you need. We come back with a plan and a clear quote.